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 Laughter Yoga Australia logo


The Brief:

To create a corporate logo that combines 3 existing symbols: the Celtic knot associated with “mind, body, spirit”, the symbol for science, and the double helix of DNA.

The Design:
I have condensed this complex concept into a simple icon which serves as a bold, recognisable corporate logomark, but also reproduces well at small sizes. A distinctive colour scheme lends a touch of levity whilst still remaining businesslike.